The first Viewmaster was made in the 1930s by William Gruber, who was fascinated with Nineteenth Century stereoscopes. He partnered with Sawyers Co. to produce viewers which debuted at the 1939 World’s Fair.
This ‘Junior’ projector was made in 1957 – at the same time all the classic bakelite hand-held Viewmasters were made. These were called the Model C Viewer and were made from 1946-1955. But while the hand-helds view reels in stereoscope, this projector- using the same reels- projects in monoscope. The projector is cast metal and bakelite, and has a similar level mechanism to advance the reels as the hand-helds, and all reels made are compatible. The projector comes in its original box, which is in good vintage condition.
Along with this fantastic junior ‘toy’ [every child in the 50s wanted one!] come a great range of original 50s reels. The range from Australia themes [“5010 The Great Barrier Reef”, “5121 Adelaide & Vicinity”] to American themes [“291 California Wild Flowers”, “157 New York City”] and for some odd reason, a single Movie Star themed: “Gene Autry and his wonder horse Champion”. That’s a real corker!
The Junior Projector is for sale: $AU120. For a full list of the reels, please email : reretroblog.gmail.com